2023: donation culture as a priority

At the beginning of each year we rethink different aspects of our lives, review values ​​and redefine priorities. The question of what to prioritize is central whenever we want to accomplish something, as time and efforts are limited and we need to focus on what really matters. Using priorities, we can determine goals and prepare plans that will take us where we want to go.

What are your goals for 2023? For those who work in the third sector, an answer that comes naturally is to strengthen the culture of donation.

We have many purposes as institutions that want to improve the country: reducing unemployment, combating poverty, ensuring better infrastructure and housing, providing the population with decent living conditions, access to health, education and security. All these objectives and many others are at the end of the trail that passes through the culture of giving.

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This article was originally published in the newspaper O Povo .